New Accounts
Thank you for your interest in Alliance Game Distributors and Universal Distribution. As the largest Adventure-Hobby distributor in the U.S., Alliance proudly offers the most extensive selection of bestselling products in the marketplace. We're also thrilled to expand our reach with the launch of Universal Distribution in the U.S., bringing our same commitment to excellence into the world of comic book distribution.
With dedicated Account Representatives focused on helping your store succeed, and a fully integrated system for preorder, ordering, and live inventory access capabilities you can trust that every order is managed with precision and attention to detail.
Open an Account
Due to the high volume of requests, all prospective accounts must first complete a brief pre-qualification form. This allows our New Accounts team to determine if your business meets the criteria to become an Alliance/Universal customer. Once the form is submitted, a New Accounts representative will review your information and contact you within 7 - 14 business days.
New Account Pre-Qualification Application
Here's What Sets Us Apart
Customers gain access to an unparalleled selection of products and a partnership designed for your success.
- Access to 400+ publishers
- Over 18,000 products
- 24/7 online ordering
- Monday through Friday shipping
- 4 Strategic Warehouse Locations
Experience the Alliance & Universal Advantage
Alliance Game Distributors and Universal Distribution bring you a suite of retailer-focused benefits designed to streamline operations, maximize profitability, and support your success—whether you're stocking the hottest board games or the latest comic releases.
- 2-Day Shipping to 90% of the US
- Free Shipping on game orders over $500
- Game Trade Magazine – connecting retailers with what's new and next
- Integrated Preorder system
- Easy Online Bill Pay
You can stay up to date with the latest happenings in the business by following us on Facebook and Twitter!
Game Trade Magazine
Alliance Game Distributors is the publisher of Game Trade Magazine (GTM), the industry leading preorder guide for customers. Each full-color, monthly issue is filled to the brim with adventure, fiction, and product previews from industry icons, and features the Alliance Pre-Order Guide – and informative catalogue offering advance solicitations, complete with descriptions and images for items scheduled to release within the upcoming months. GTM provides the perfect opportunity for stores to educate themselves on future products, and to inform their customers for upcoming produce prior to the store’s order deadlines. We want you to take full advantage of the sales potential that GTM provides and encourage you to order plenty of copies to hand out to your current and potentially new customers.